Signed in as:
filler@godaddy.com
Signed in as:
filler@godaddy.com
1. Creative Strategy Planning: goals, vision, expectations, desired theme, target audience, objectives.
I devised a masterplan and unified narrative for the art exhibition, ‘Solos’, a collaboration between Hyperlab Design Studio, painter Gabriele La Teana, and sculptor Filippo Salerni, curated by Luca Ladisa. I identified a common theme across the diverse artworks: a dialogue between digital and physical art realms, bridging disparate styles into a single, cohesive discourse. The goal: exposure.
A stroll through the Hyperlab multiverse
Origins:
Digital reimagination of aluminum neo-futuristic pendulum icon.
The creation of a sculpture.
Hand-pounded copper and Italian marble as a ball dropping into a bowl of milk.
April 14, 2023,
Milan, Italy.
Pennisi NFT Art Gallery
1. Foundation:
“The MNT” is 3 parts—an art gallery, live music events space, and working artists studio. Formerly ‘Work in Progress Art + Community Space’, their offerings and priorities had shifted, which is why I reformed and envisioned an entirely new brand and platform. The target audience is elevated, the brand positioning rearranged. Maintaining a highly competitive landscape in San Francisco, I assessed strengths, weaknesses, opportunities, and challenges.
1. Amanda Winnie Kabuiku aimed to shift modern culture away from its Western-centric view and rightfully attribute borrowed elements to their origins.
In alignment with the mission, we sought a unique, thought-provoking brand name. We chose 'Naifs,' a term often used by Western society as a derogatory label for self-taught or traditional arts, distinct from the so-called high "art" reserved for the educated. Naming the magazine 'Naïfs,' we strove to reclaim the term to wear as a badge of honor.
Master in Arts Management & Administration (MAMA) from SDA Bocconi School of Business in Milan.
Bachelor of LAS in Economics and Bachelor of LAS in Anthropology from the University of Illinois Chicago.
Six Sigma Green Belt Certification by Optness (r) for MBA graduates.
I have worked as a Creative Consultant witching the realms of marketing, social media, brand creation, art direction, strategy, and copywriting.
During my tenure, I worked on designing logos, creating marketing materials, and developing user interfaces for web applications. I also gained experience in creating animated videos using Adobe After Effects.
In addition to management, administration and have expertise in writing and graphic design, from logos to event and promotional flyers, with an emphasis on social media and user experience, welding and mechanical knowledge.
I am proficient in Adobe Creative Suite, Procreate, and Enlight. I also have experience working with HTML, SQL, CMS, JavaScript, Office tools, and various presentations.